How to Apply
A cover letter is required for consideration for this position and should be attached as the first page of your resume. The cover letter should address your specific interest in the position and outline skills and experience that directly relate to this position.
Summary
The Business Development and Recognition Representative (Sales Representative Senior) is responsible for raising the profile of our organization and the MET exam within the higher education sector, and achieving ambitious recognition, sales, and revenue targets. The position will directly engage with target educational institutions at multiple levels and across departments to achieve recognition and drive sales. They will provide training and support to key institutions in their territory, determine local English language testing needs, and drive demand for MET to meet our revenue objectives. In addition, they will promote the M-EPT within their territory as a secondary product. They will also engage with other key stakeholders in their territory, including education agents, pathways providers, and language training providers.
The Business Development and Recognition Representative will provide market intelligence and account information to the wider business development, marketing, and customer service teams, maintaining current information in our CRM system. This will include information on key countries of origin for international students in their territory, and on the agents, channel partners, and pathways providers working with the educational institutions.
What You'll Do
Are you passionate about supporting growth within the higher education sector? Do you excel in building meaningful professional relationships and networks? If building lasting and deep partnerships through innovative account-based marketing and management strategies excites you, then we have the perfect role for you.
We are in search of a Business Development and Recognition Representative who is adept at uncovering and capitalizing on opportunities for collaboration and growth. This externally facing role for Michigan Language Assessment is ideal for individuals who are not just looking for a job, but a career that offers the excitement of travel and the reward of contributing to the advancement of international mobility.
In this role you will develop a deep understanding of the higher education landscape and hone your ability to identify trends, challenges, and opportunities for partnerships.
Preference will be given to candidates located in specific regional markets (South or Northeast). Candidates must have a willingness to travel domestically (up to 20%), representing our organization at various events and meetings in the assigned region.
Responsibilities*
- Utilizing account-based management (ABM) best practices, visit and liaise with key institutions to promote MET as the preferred assessment solution for international students, providing information, support, and training as required. Raise awareness of MET exam in the territory, and achieve recognition targets for undergraduate and graduate admissions among higher education institutions. Onboard new recognizing organizations and retain their recognition through ongoing account management.
- Contribute towards the successful achievement of sales and revenue targets for MET through developing and managing relationships with higher education institutions in the territory. Identify local testing needs and opportunities, and act as a liaison between the educational institution and our organization in order to generate and service assessment business in the territory.
- Develop and manage relationships with other stakeholders that support the international higher education market, including agents, pathways providers, and community-based organizations, providing information, support, and training as required.
- Promote the Michigan English Placement Test (M-EPT) in the territory as a placement testing solution for higher education and achieve agreed sales targets.
- Leveraging the organization's CRM system, provide actionable insights and market intelligence to the wider business development, marketing, and customer service teams. Maintain current information in the organization's CRM system to support broader business needs, including key contacts at higher education institutions in the territory.
- Represent the organization at conferences and events to raise awareness of our brand and services, and to achieve recognition and revenue objectives. This will include giving presentations and running workshops.
- Other contributions commensurate with level and experience as required.
Required Qualifications*
- Bachelor's degree in business, sales and marketing or a related field
- Strong verbal and written skills, including presentation skills
- Ability to work autonomously and as part of a team
- Excellent interpersonal and communication skills
- Competent in standard IT and CRM software packages, e.g. Microsoft Office Suite, Salesforce
- Strong stakeholder focus, including good networking and relationship building
- Excellent attention to detail
- Strong analytical skills
- Experience in the education sector (i.e. administration, student recruitment, publishing, sales, etc.)
- Experience in account-based management and/or business development
Desired Qualifications*
- Master's degree in a related field such as education, ELT, or marketing and communications
- Intercultural competence
- Competency in CRM software analytics and reporting
- Experience in US higher education
- Experience in assessment or publishing
- Experience in international student recruitment or admissions
- Experience running marketing/recognition campaigns
Work Locations
Michigan Language Assessment is seeking candidates located across the USA and supports a fully remote work from home schedule with occasionally scheduled in person activities. Being located within a reasonable commuting distance to an international airport is preferred. Flexible work agreements are reviewed annually and are subject to change dependent on the business needs of the hiring department, throughout the course of employment.
We are seeking candidates to cover the Southern and Northeast regions of the United States.
Additional Information
- The level of work will be heavier at specific times, depending on the market and promotion season. This may require working some evenings and weekends, and may also affect the dates at which vacation time can be taken. It is expected that the post holder will travel extensively during the year within the assigned regions (Southern and Northeast regions of the United States).
- The recruitment process includes multiple interview stages and initial interview will require delivery of a short presentation.
For additional information, please visit our website at https://michiganassessment.org/.
U-M EEO/AA Statement
The University of Michigan is an equal opportunity/affirmative action employer.